Web3 Gaming and Community-Driven Innovation: An Interview with the Team Behind LoA and BingX

BingX
4 min readNov 1, 2024

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The AMA session on October 31st brought together Andy, Co-founder and Executive Producer of LoA (LoA), and Vivien from BingX, who shared insights into the innovation and community-driven strategies that supported LoA’s growth, the future of GameFi, and how the collaboration with BingX bridge gaming with Web3 technologies. Here’s an in-depth look at their conversation on how LoA and BingX work together to create accessible, secure, and engaging Web3 gaming experiences.

Tokenomics and Community Engagement: Crafting a Sustainable Economy for GameFi

Vivien emphasized the critical role of carefully designed tokenomics in GameFi. Rather than mere monetary incentives, BingX aims for a balanced economic system that supports both casual and committed players, a key consideration when selecting partner projects like LoA. To that end, the BingX team seeks projects that bring unique innovations — be it through fresh gameplay, novel earning mechanisms, or immersive storytelling.

For LoA, Andy echoed the importance of long-term sustainability and community-driven operations, a principle they call the “community-first” approach. Inspired by popular games like Genshin Impact and Super Mario, Andy’s team values flexibility and speed in game development, ensuring that player feedback is heard and reflected in the future development of the game.

Innovating for Retention: Leveraging Community and Web2 Tactics

A key topic was the balance between player retention and economic sustainability. Andy shared that the team has adapted traditional gaming tactics for the Web3 world, conducting interactive alpha tests where players and members of different communities/guild form teams and battle, adding an e-sport dynamic to traditional alpha tests that is seen in gaming. He emphasized the importance of “building something for players” rather than merely scaling with extensive features — a hands-on approach that acknowledges the unique needs and aspirations of Web3 communities.

The Role of BingX in Educating and Bridging New Web3 Players

BingX has ambitious plans to help traditional gamers make the jump into Web3, with Vivien describing their comprehensive educational initiative. This includes resources on GameFi basics, advanced Web3 insights, and guides for navigating tokens like LoA’s ARK. BingX offers workshops, AMAs, and tutorial videos to demystify complex concepts like tokenomics. Vivien highlighted that “education is essential for adoption” in an industry with rapid innovation and sometimes overwhelming technical terms.

Community-Centric Expansion Plans: What’s Next for LoA?

As LoA prepares for a token listing and a global game launch, Andy mapped out an immediate and long-term plan for new content and features. In the next few months, they’ll introduce a highly anticipated guild feature, unlocking communities and new guild battles within the game. Further collaboration with IPs/Brands to expand the game’s universe is also on their future roadmap. These partnerships will bring an exciting blend of lore and new heroes, broadening the gameplay’s scope and immersing players in a larger narrative.

Beyond these developments, Andy stressed that the LoA team listens closely to community feedback to prioritize and adapt content for maximum enjoyment. He noted the importance of nimbleness for his relatively small team, allowing them to “build something that players genuinely want” rather than overwhelming them with an extensive but unfocused list of features.

Security and Fair Play in Blockchain Gaming

In response to audience questions, Andy delved into the team’s commitment to security and fairness in LoA. Recognizing concerns about blockchain vulnerabilities, the team has integrated strict security protocols. Andy emphasized that their Tech Lead has a strong background in cybersecurity and has designed an architecture with a multi-layered approach in mind, which includes rigorous internal code reviews and authentication safeguards. Assets are also audited by leading partners like Certik for maximum security.

Accessibility and Inclusivity in Web3 Gaming

To tackle a common barrier in GameFi — the high cost of entry — Andy confirmed that LoA is free-to-play. Players can start with free, common heroes, allowing them to try the game without upfront financial commitments. For those ready to invest, affordable options like the launch pool and low-priced NFT sales are available. This approach lets players first gauge their interest and then decide whether to invest, a flexibility that’s uncommon in today’s GameFi landscape.

Envisioning the Future of GameFi and Web3 Adoption

In closing, both Andy and Vivien shared their visions for the future of GameFi. Andy believes that Web3 gaming will play a crucial role in mainstream adoption, drawing in players with relatable, enjoyable experiences. He expects Web3 gaming to become an integral part of the digital ecosystem, with Asian gaming studios leading innovation in user engagement and retention.

Vivien echoed this sentiment, highlighting how BingX aims to bridge traditional and blockchain gaming. BingX envisions GameFi as an “ideal protocol for exploring blockchain” and is committed to providing accessible trading and educational resources to ease the transition for new Web3 users. As the GameFi space matures, BingX anticipates wider adoption — perhaps even within the next two years, marking a fast-tracked path to mainstream acceptance.

The AMA with Andy and Vivien illuminated the collaborative effort between LoA and BingX to make Web3 gaming accessible, rewarding, and secure. Both teams bring expertise and passion, united by a vision to break down barriers for new players while pushing the boundaries of blockchain-based gaming. From educational outreach to inclusive gameplay, they are paving the way for a new era of gaming — one where communities and creators alike can thrive in a decentralized ecosystem.

Disclaimer: BingX does not endorse and is not responsible for or liable for any content, accuracy, quality, advertising, products, or other materials on this page. Readers should do their own research before taking any actions related to the company. BingX is not responsible, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any content, goods, or services mentioned in the article.

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BingX
BingX

Written by BingX

Founded in 2018, BingX is a leading cryptocurrency exchange, serving over 5 million users.

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